Historical Development of the 1960s Essay Example for Free

Historical Development of the 1960s Essay Historical Development of the 1960s Introduction            Of the many historical eras, the 1960 era is regarded as one of the most controversial eras ever in the history of America. However, this was not the anticipation that most of American citizens had. At the very beginning of the 1960s, many believed that this was perhaps the most promising era yet. They even dubbed this era the golden age. The expectations of the people intensified in 1961 when John F. Kennedy took the office of the president. His charisma and enthusiasm won the hearts and trust of the American people. They strongly believed that his government would provide solutions to the major problems that they were facing at the time. However, to the surprise of many, the decade turned out to be the complete opposite of what they had expected. The president himself was assassinated, a chaotic storm characterized by protests by civil rights movements engulfed the country, and instead of the war in Vietnam coming to a halt, it intensified. This essay will strive to create an interconnection between these events which shaped up the 1960s. It will tackle incidents relating to the free speech movement, the Vietnamwar, the Black Panther Party, Rock-n-roll, and the women’s movement, also known as the feminist movement, as witnessed in this decade.            An issue that had been a thorn in the flesh of the American people was coexistence of the white Americans and the African-Americans. Though the slave trade had been abolished by this time, issues of discrimination were still rampant in society. The African Americans would hence dedicate themselves to fighting for equality for their people in this society. At the very beginning of 1960, some four black students defied the norms of society at that particular time and sat down at a white’s-only lunch counter. Their actions were succeeded by demonstrations at that counter every day, drawing the nation’s attention.            6 years down the line, the African-American community still wanted society to regard them as equal with the rest of the Americans and this led to the formation of the Black Panther Party. It was originally known as the Black panther Party of self-defense but the name changed. This party movement was however founded for the sole purpose of eradicating police brutality in African-American neighborhoods. However, with the rapid expansion of the party and the start of a publication, the objectives of the party had diversified. This diversification meant that the party was keener on social empowerment thus disregarding the exclusivity of race. This however sparked up problems within the party since the radical members differed in opinion with the members that were in support of their socialistic cause. This made the party’s political motive to be disoriented and the government at that time considered the party as a national threat.            The Black community of the United States was not the only entity that was fighting for its civil rights. Gender inequality was still a societal vice that America was struggling with. During this time, men were given more opportunities as compared to women in virtually every field and this led to the second wave of the feminist movement. The job market viewed women as the less productive species. One of the reasons why this notion was upheld was because the women needed time off when they delivered and most employers believed the assertion that women would quit their job when they got pregnant. More to this, the society had branded the man as the provider of the home. It was therefore argued that men needed jobs and better paythan women because of the fact that there were people who were dependent on them. Generally, society had defined the place of a woman as the home; whether she was educated or not.            In 1963, Betty Freidan wrote a book, The Feminine Mystique. This book highlighted the frustration of the educated housewives and how society had forcefully put them in a state of dissatisfaction. What shocked many is the fact that she defied society’s assumption that women found satisfaction in only serving their families. This book stirred a revolutionary movement, one which historians refer to as the second wave of the feminist movement. This movement saw society begin to give women more chances in schools, the job market and also in matters involving remuneration.            From the historical facts available from this era, it is evident that civil rights protests and demonstrations were the order of the day. Even students took the liberty of staging their own protests during this period. The Free Speech Movement was the name given to the protests that the students staged. This movement took place in 1964-1965 at the University of California, Berkley, when students were expressing their discontentment on the ban that the school administration had imposed on on-campus political activities. The students rationale for the protests was that this ban was infringement of their academic freedom and right to free speech. The students felt that they could do more than just confine themselves to books. The objectives of the movement had been put in place way before the movement began when students in the campus formed a political party that enabled them to get involved in off-campus political and societal issues.            The students used this platform to source funds from campus students to support civil rights causes. However, this right was exclusively granted to the political clubs in the school and this is what prompted the school to impose the ban on on-campus political activities. Though the students were doing this out of good will, society was of a contrary opinion. For this reason, voters gave the governor seat to Ronald Regan in 1966 whose campaign forte was to make good the mess that the Berkley students had made.            Events in this era were not just restricted to the local scene. The events that America was involved in during this era also crossed boarders. America had been in conflict with Vietnam since the 1950’s. With the election of J. F. Kennedy, Americans were hopeful that this conflict was finally going to come to an end following his campaign theme; his government had answers to America’s biggest problems. However, these hopes seemed to go down the drain in 1963 when Kennedy was assassinated. The hopes of the American people were now in Lyndon B. Johnson’s hands. His government had two wars to fight; the war against poverty, and the war in Vietnam.            However, Johnson had committed himself to establishing an anti-communist south-Vietnam, a trait he had inherited from his predecessors in their solidarity to the country. For this reason, he had to make a choice to forego the war on poverty to attend to the war in Vietnam. More to this, the president had gained the support of the congress and they gave him the authorization to protect the American soldiers and their allies by all means necessary. The prolongation of the war caused a divide in the nation. Some were in support of the war, others protested against the war, whereas others fled to neighboring Canada to avoid being drafted into the war.            Amidst all these events that were happening, people needed something to give them an escape from it all even if it was temporary. Entertainment was the surest way of attaining such. In this era, the most common form of entertainment was music. Rock-n-rollwas the most popular music genre at the time. The developments in this genre were referred to as invasions and were named on the basis of where they originated from. The British invasion occurred in the early 1960s. In mid 1960s, garage rock was unveiled. The genre was common in North America. The genre gained this name because it was played by armatures at the comfort of their homes in their garages. However, this genre barely made it past the 1960s as it was replaced by other genres. Conclusion            The 1960s era, as highlighted above was a rather event-full one in the American history. Though it may seem like the era did not live up to its expectation as the golden age, it can be argued that to some extent it did. This is because the events during this time acted as milestones especially with regards to civil rights issues. However, the prolongation of the war in Vietnam did injustice to the country as it caused a divide. In conclusion, the 1960s were not shy of historical events. References Fischer, Klaus P.  America in White, Black, and Gray: The Stormy 1960s. New York [u.a.: Continuum, 2006. Print. Source document

Role of MIS in Market Research Essay Example for Free

Role of MIS in Market Research Essay Introduction: The changing market environment has given rise to the needs of update information more than ever in the past. The markets have transformed to international from local. With the increase in the exposure to masses and increased geographical market coverage, the need of quick and up to date information has also increased. With the changing business environment the buyers are also changing. With the increasing incomes the buyers have become more selective. For a company to launch a new product it has become important to have the information from the buyer needs to buyer wants. On the other hand it is also important to have the knowledge of how to present the product in effective manner in order to reach the customer in an effective manner. With the changing business needs the new marketing techniques such as product differentiation, branding and advertising are also gaining immense importance. The successful product positioning and promotion is only possible if all the required information in this lieu is gathered and used in the right direction. In order to fulfil modern information needs, new information technologies have also been evolved. The information regarding the buyer preferences and behaviour plays an important part in helping the management to take important decisions regarding the product such as pricing, promotion, competition etc.   It is important for the company to establish a system in order to acquire a large amount of information for the marketing managers. â€Å"Competitive companies study their managers’ information needs and design marketing information systems (MIS) to meets these needs. A marketing information system (MIS) consists of people, equipment, and procedures to gather, sort, analyse, evaluate, and distribute needed, timely, and accurate information to marketing decision markers. To carry out their analysis, planning, implementation, and control responsibilities marketing managers need information about developments in the marketing environment. The role of the MIS is to assess the manager’s information needs, develop the needed information, and distribute that information in a timely fashion, the information is developed through internal company records, marketing intelligence activities, marketing research, and marketing decision support analysis.† (Kotler, 2000) An effective MIS will also help in enhancing the exposure level of the company from local market to national market. It is important for the company to design the MIS system in an effective manner. In most of the cases the companies lack information sophistication. Some of them collect a large amount of information but the data is not stored in a proper way to be handled easily. The MIS will help the company in understanding the customer’s perception, taste, needs and desires regarding the new product. Without the proper MIS the investment in the production and innovation will not be of any use. â€Å"The MIS represent a cross between what managers think they need, what managers really need, and what is economically feasible.† (Kotler, 2000) The MIS will provide support to the management in the areas of reduction of price risks, planning for an effective and cheap marketing strategy with technology assessment and development, particularly in evolving and popularising food product offered by the company. An effective Marketing information system can help in the company in motivating distributors, retailers, and other intermediaries to pass along important intelligence. Through the components of MIS the Company will able to collect information regarding order-to-payment cycle and sales reporting system. The mangers will be able to get the information about the developments in the marketing environment. The MIS will also assist the managers in collecting, analysing and reporting data relevant to the market situation. The decision support system will help the managers to take important marketing decisions by interpreting the gathered information. Hence MIS is the most important instrument without which the Company cannot market its product successfully in market. 1.Objectives: The main objective of the study is to find out the role of marketing information system in the effective and successful promotion of product of a company. Research Design: Research is a fact finding activity (Dominowski, 1980). The aim of primary research is to make known something previously unknown and to advance human knowledge by making it more certain or better fitting; the aim is discovery (Elias and Dunning, 1986). In this case it is required to find out the perceptions of the customers regarding the desert the Company is going to launch nation wide. The primary research design will provide a structure for the collection and analysis of data. A preference of research design reflects decisions about precedence will be given to a scope of dimension of the research process (Bryman, 2001).    Easterby-Smith et al (1997) identify three reasons why the exploration of philosophy may be significant with particular reference to research methodology: Firstly, it can help the researcher to refine and specify the research methods to be used in a study, that is, to clarify the overall research strategy to be used. This would include the type of evidence gathered and its origin, the way in which such evidence is interpreted, and how it helps to answer the research questions posed. Secondly, knowledge of research philosophy will enable and assist the researcher to evaluate different methodologies and methods and avoid inappropriate use and unnecessary work by identifying the limitations of particular approaches at an early stage. Thirdly, it may help the researcher to be creative and innovative in either selection or adaptation of methods that were previously outside his or her experience. Two views about the research process dominate the literature: positivism and phenomenology which have an important part to play in business and management research (Saunders, 2000). Positivism is founded on the belief that study of human behaviour should be conducted in the same way that as studies conducted in the natural sciences. On the other hand phenomenology is concerned with the understanding human behaviour from the participant’s own frame of reference (Hussey and Collis, 2003). Positivistic paradigm Phenomenological paradigm Tends to produce quantitative data Tends to produce qualitative data Uses large samples Uses small samples Concerned with hypothesis testing Concerned with generating theories Data is highly specific and precise Data is rich and subjective The location is artificial The location is natural Reliability is high Reliability is low Validity is low Validity is high Generalises from sample to population Generalises from one setting to another Figure 1: Features of the two main paradigms  (Hussey and Collis, 2003) The design to be used for this research would be the utilisation of the survey and interview questions in an electronic form which were sent to the respondents a couple of days before the formal computation of the results. We will conduct cross-sectional design which â€Å"entails the collection of data on more than one case and at a single point in time in order to collect a body of quantitative or quantifiable data in connection with two or more variables†(Bryman Bell 2003:48). The said design of research is indeed applicable for this study and would be able to provide the necessary details for the completion of the research. The reason behind this is the fact that the respondents themselves are capable of giving the necessary answer for the needed data in this case. Hence, the results of the study are expected to give accurate details for the research procedure. Data Collection – methodology:    It is better to use effective and authentic ways of research so that the investment of the management can prove fruitful. We will consider two research methods Interview Questionnaire Interviewing: Interviewing is a data collection method in which the researcher asks for information verbally from the respondents (Jennings, 2001). It is the way to access people’s perceptions, definitions, meaning, situation and construction of reality, where it involves discussing or questioning issues with people to collect data unlikely to be accessible using techniques such as questionnaires or observation (Punch, 1998). The interviewing research method can be successfully followed in this project. Generally speaking, an interview is a social interaction between two people, with one person gathering information from the other. The interaction is what differentiates the interview from the questionnaire, even when the questions posed are identical. Thus structured interviews give the researcher specific answers as opposed to narrative response to questions gathered from semi-structured in-depth interviews (Gubrium and Holstein, 2002). Structured interviews enable the interviewer to ask each respondent the same questions in the same way. A tightly control structured schedule of questions and format is used, very much like a questionnaire. Interviews must be well prepared and must have clear objectives for each interview. Interviews can be conducted after the team has established the topical areas to be covered in the interviews and after the lead investigator has reviewed with the board the objectives of the interviews and strategies for obtaining useful information. In many research situation permission requests should be received before the interview takes place. The interviewer should consider the length of the interview to cover his aims, normally between 15 minutes to an hour. Provide contact information of the interviewer and it must be determined who to interview, in what order, what interviewing techniques to employ and what method of record to use (Denscombe, 2003). The following aspects should be considered when defining a strategy for the interview (Mason, 1996): The questions should make sense and be meaningful to the interviewee. The questions should be related to the interviewee experiences based on what is already known about them. The interviewer must take care to be sensitive to the needs of the interviewee. The interviewer should be aware of the flow of the interview interaction by attempting to move seamlessly between topics and questions. The interviewer needs to focus on issues and topics that are relevant to the research problem and questions. Choosing interviews for this stage of this part of the research was in order to get as much information as possible from the few people that will be interviewed. Interview questions will be compiled from the existing literature and detailed in relation to the research topic, aim and objectives Questionnaires: In the questionnaires method of data collection the researcher can precisely obtain the information that he asks for and these information can be analysed in an easier way than if choosing another method. In addition to that questionnaires are not an expensive method of data collection, and they don’t take long time to fill in. On the other hand questionnaires have some disadvantages such as: they do not have a high response rate, the wording of the questions can cause bias to the client’s responses, and the questions might not be designed correctly, which will result in collecting unneeded answers   (McNamara, 1999). Choosing questionnaires for this step was due to the relatively large sample size that the researcher intends to include in his research, and for the cheap cost of this method comparing with other data collection methods. Effective sampling design: Sample is a subset or subgroup of the population, while the sample size is the actual number of subjects chosen as a sample to represent the population characteristics. Sampling is the process of selecting items from the population so that the sample characteristics can be generalised to the population (Jennings, 2001). Simple Random Sampling Design: In case of simple random sampling there is a higher expectation of each and every element of being selected from all the target population. Most of the surveys are aimed to get information about the inferences of target population. In the case of dairy products limited simple random sampling can serve the purpose well. Since it is the case of desert, which can be liked by all the customers from different social, economical, and age groups. There are not any specifications regarding age, sex, social and ethical point of view. It has been found that Probability sampling, for instance simple random sampling can provide more is more competent results than that of non-probability sampling designs. The simple random sampling has also some drawbacks attached to it. In case of random sampling if the population does not reflect the correct representation of the target population the results will not serve the purpose of survey. It is possible to select the non-representing population because as we know that in the case of random sampling design each and every sample has an equal chance of being selected. So it can be stated that probability sampling is more effective in presenting more accurate results than that of non-probability sampling. Although in some situations simple random sampling is not also feasible. Additional survey sampling designs are also required to find the most correct results. To guarantee the representativeness of the sample, the researcher must make sure that it is random. In random sampling all members of the population have an equal chance of being included in the sample (Veal, 1997). In qualitative research sample size are in general small, thus probability theory and notions of statistical representativeness do not apply. The sample might choose to encapsulate a range of characteristics relevant to the subject under study, or provide a detailed view of behaviour, events or experiences that are seen in the wider population (McGivern, 2003). Another way of sampling the population is to use stratified random sampling design in order to avoid the complications regarding the large-scale sampling. In the case of stratified sampling the samples are chosen as the representatives of different subgroups from the target population. It should be kept in mind that all the participants are chosen in a way that they effectively represent the subgroups. If the stratified sampling is effectively undertaken it can find out more competent inferences than that of simple random sampling. In order to get a deeper insight of the population subgroups within a target population that are likely to have similarities –attitudes or tastes– within a stratum but differences among strata, stratified sampling is the best choice. (Brightman, Schneider, 1994) In the case of surveying customers needs for Dairy products Limited to introduce new product focus group samples can be divided into different strata regarding their age, tastes, income and class. Selecting Stratified Random Sample: The first step in the process of selecting a stratified random sample is to determine the total size of sample population. In case of Dairy products limited the sample size will be larger. In order to achieve the inferences about the tastes, choice and economic inferences focus groups should be undertaken at all the local outlets of Dairy products limited. The large sample size will decrease the margin of error although costly. In this lieu it is the decision of management to keep a balance in precision and cost. Secondly, the sample size with in a stratum is determined. There are several factors, which determine the sample size in each stratum. These factors also effect the results acquired by the allocation of sample population in different strata. The factors are as follows: Total sample size in each stratum; The degree of variability in different stratums. The cost of obtaining observations from each stratum. â€Å"Use proportional allocation sampling when sampling costs are the same for all strata and when all strata exhibit the same variability.† (Brightman Schneider, 1996) As discussed above stratified random sampling is effective in providing the accurate precise estimates than simple random sampling regarding the population but the case can be reverse if the target population is not correctly stratified. â€Å"Stratifying works best when the variability of the variable of interest is low within each stratum and high between different strata.† (Brightman Schneider, 1996) For the purpose of this survey we will use stratified random sampling in order to gain knowledge about the different factors effecting the tastes of the customers. This way the author is able to narrow down the results easier than handling the sample population from a bigger scope of computations. The results are merely based upon the journals done by other researchers and their comparison with the results of this study’s completion. The Variables:   Ã‚  Ã‚  Ã‚   The questionnaires shall be expected to give exact results regarding the satisfaction that the consumers or the clients receive from the provided services. This way, the variable which includes the satisfaction level of the client and the performance capabilities of the company providing the services are to be evaluated through the questionnaire and interview results. Data Analysis: On their own, data are rarely used in their original form. Through the process of data analysis, value is added to the data to turn them into information. It is information rather than data which users especially policy and decision-makers are interested in (Uganda bureau of statistics, 2005). However this will be a very sensitive and critical stage in my research process as misinterpretation or over-interpretation is always a potential risk.   Ã‚  Ã‚  Ã‚   The process of data analysis in this research will include the following steps: Indicate the date of the questionnaires. Who completed them, and the number of returns? Categorise the data collected. This can be done according to gender, origin, age etc. Reading through the questionnaires and interviews carefully and coding them after the event in relation to the types of answers, themes and issues, and then  categorising of response (keeping a note of what the codes refer to). Then by asking some questions like what are the answers that keep repeating, what are the deviations from these answers, and Are there themes emerging? Contradictions? Then it would be possible to draw some relative generalisations. Timetable and Budget The research will be finished in three months starting on 1st April and ending on 1st July. In the following month, I would carry out the plan and I hope that some improvement would be made in holiday in particular. We think that the earlier the research finishes the better, so that one could take action earlier. Time table Week Tasks   1 Project start meeting , identification of   research problem 2 Research design 3 Interview preparation 4 Start interview 5   Interview in process 6 design   and agree questionnaires 7 Identify respondents email addresses   and send questionnaires 8-9 Analysis of interview data and write up 10-11 Questionnaires analysis 12-13 Prepare final report, informal discussion of findings 13-14 Delivery of   summary report and presentation, Follow-up queries references: Bryman A., and Bell. E., (2003) business research methods 1st ed.  Ã‚   OXFORD Donald r.    Bryman, A., (2001). Social research methods. Oxford, Oxford University Press. Brightman, H., Schneider, H., (1994). Statistics for Business Problem Solving, (2nd ed.). SouthWestern Publishing Co., Ohio. Denscombe, M. 2003. The good research guide: for small-scale research project.   2nd ed. Maidenhead: Open University Press Dominowski, R.L., (1980). Introduction to logic, 6th ed., New York: Macmillan. Elias, N., and Dunning, E., (1986). Quest for excitement: Sport and leisure in the civilising process, oxford: Basil Blackwell. Gubrium, J.F., and Holstein, J. A., (2002). Handbook of interview research, Thousand Oaks, CA: Sage Publications. Jennings, G. (2001). Tourism research, Milton, Qld.: Wiley Australia Kotler, P., (2000). Marketing Management, Millenium Edition, Prentice Hall, United States. Mason, J., (1996). Qualitative researching, Thousand Oaks, CA: Sage Publications, Inc. McGivern Yvonne, (2006). The Practice of Market and Social Research. 2nd ed. Prentice Hall. McGivern, Y. (2003). The practice of market and social research: an introduction. Harlow: Financial Times Prentice Hall Stallings, W. Slyke, Richard, V., (1998). Business Data Communications. 3rd ed. Prentice Hall Punch K. (1998). Introduction to social research: quantitative and qualitative approaches.   London: SAGE Veal, A. J., (1997). Research methods for leisure and tourism: A practical guide, 2nd ed., London: Pitman Publishing.

Television And Cartoons On Children Media Essay

Television And Cartoons On Children Media Essay After all commited researches, we saw that mass communications tools was investigating effects of delivered messages on upon the targets from the beginnings to date. For that reason, receivers of messages in other words audiance or listeners situations were carried an important weight and it was aroused more attention than other components of communication. The audience understand the message of the acceptance of active or passive, the research found likely to be correct, however, dubious, questionable, problematic parts formed. (Ã…Å ¾ahinde Yavuz, 2005, Medya ve Ä °zleyici, Bitmeyen TartÄ ±Ãƒâ€¦Ã… ¸ma, Vadi YayÄ ±nlarÄ ±, Ankara) Researchers, the event continues today, according to the liberal pluralist approach, especially the visual media presentation and a principled understanding of the task falls on the way up was needed. To give a presentation of the message by the principles of ethical norms on the one hand, and how the presentation of the message transmitted limits on the other hand, also sets the line between social media and are defending the thesis. (AyÃ…Å ¸e Ä °nal, 2003, Medya ve Toplum, Ips Ä °letiÃ…Å ¸im VakfÄ ± YayÄ ±nlarÄ ±, Ä °stanbul) CHILDHOOD AND CHARASTERICTIC FEATURES In a study showed that the most enjoyable period of childhood, developmental psychologist and expert pedagogues by Before Transaction between the ages of 4-7 is called the period. Increases childrens imagination at this stage, games and toys become the most important part of life. Children are very much is egocentric. On the basis of the world as they experience the feeling that the world spins around them and they are the only human beings. One of the most characteristic feature of this universe of inanimate objects human characteristics is they believe that lifeless objects can be alive. In kids world, any change in terms of cognitive development may be having full faith. For example; Gadgets like the fairy tale Puss in Boots camel can turn into cats or mice. At times like this kind of thinking goes, is sometimes startling. In fact, these kind of fantastic games, movies, stories and fun stuff are tools to enhance creativity of our children, us and that enrich our relationship. To a chieve this positive goal, what we need to do is have some mandatory approaches. And this approach results in what direction the research is going to be a case and that will be examined in accordance with references of the researches. A study of violence in television programs and cartoons to the elements and their activities were examined and children were observed to behave differently after watching violent content on television cartoons. The pre-school children used in this study and 100 children were observed before and after watching TV. One group was watching violent cartoons, while the other group, no aggression, non-line of the content of movies are provided. Children who were watching violent movies were observed to fight with other children more and go against to their parents and be more impatient of their behaviours examined by the researchers. Educators and pedagogues are also identified by the new generation that childrens programs and cartoons are no different than an adult programmes and shows on television. That shows feels a little girl like a teenage girl and boys who feels like the cartoon heroes subjects unsuitable topics according to childrens age and subjects do not conform to the developmental characteristics of children. That puts at risk of these young children mental health. (Sevil Gà ¼mà ¼Ãƒâ€¦Ã… ¸, Pedagogue, Istanbul, 2010) When we consider all these things and we get these results that creativity and thinking system of a child is effecting when watching cartoons on the line up of films including the development of systems that are affected by some negative elements. To prevent these adverse effects from the world of cartoons for children with different solutions, rather than depriving them much easier to navigate and that will be effective results obtained by experts and research results are positive according to the data that we have. TELEVISION AND CHILDREN Television has an important role in an adults life as well as a childs. Today, as a major entertainment and recreational vehicle of television programs adopted, watched and consumed by the children as much as adults. Programme-makers are aware of the diversity of the audience, and according to different age groups and educational programs are designed in order to their targets. Cartoons are among these programmes and fundamentally children are the main target for these productions. Primary school age children in the period preceding its relationship with television are identical for the purposes of discovery. Television programs, especially the bright, vibrant and fast-changing elements, moving characters, strongly the sound or light gets childrens attention and affects them. Pre-school children meet with violence watching TV cartoons and that makes them become ready for violence watching these unreal but lively and brighter images. Especially share of cartoons has a big responsibility in that. School-age is a very important period for children as they tend to be more violence and shows aggressive behaviours in terms of their impacts of behaviours because their age. During this period, a child develops increased attention. They have an ability to understand and follow the continuity in the stories. The described events as implicit in their conclusions and approves the actions or movements of the characters and its mimics. The trend in this period and violence in children varies and changes if they watch violent programs. Especially those who follow such programs which reflects the real world of violence and those children who believed himself a hero shows aggressive behavior in real life is seen to increase. During the adolescent period, affected by television charactersor identity formation is less than younger ages. But this young teenage children are more convinient to copy violence the in the television or criminal behavior by mimicking, shows us a rebel behaviour of traditional authority challenged behavior can be exposed. (Josephson, W.L.,1995, Television violence: A review of the effects on chÄ ±ldren of dÄ ±fferent ages. Canadian Heritage.) Cartoons colorful, exaggerated and full of fun world, impresses kids big time and at the same time entertains their world. Because of the level of creativity and thinking system of the children are very different from adults as children watchs cartoons and feels themselves part of what the watch and that develops their creativity. The cartoons and events they watch and follow in a way thats much easier to adopt and internalize for them. Therefore, cartoons has important activity during childrens internalization period and that learning and observing creates different worlds in childs thinking system. But the cartoons can be adversely affected in many elements on children especially discernment wise submits and shows us that the ones who did not reach the level of understanding and judging could be way more affected. Because watching the cartoons, childrens world slowly begins to become a part of it. If the necessary intervention is not made a child makes himself part of that fantasy world and cuts the reality between that world and real life. That affects negatively childrens development. They start losing adaptation of the real world and ignore what happening around them. They start becoming some other character which does not exist in real world. (Ä °dil Seda AK, 2010, Çocuk GeliÃ…Å ¸imi UzmanÄ ±, Istanbul) The most affected social groups of the television broadcasts are today, children. The broadcasts influences their personality development and socialization who are at the stage of development also well known by the community. To protect children from negative effects of television broadcasts for both national and international levels, the various arrangements being made every day and joint operations are conducted. Those programs particularly interested by the children and can cause series of physical, mental and moral development damages. The world authorities are working on them not to be too violent and kind of measures taken in the direction of interest is still being investigated as we are not sure if we are on the right direction. (Dr. A.Zahid Akman, RTÃÅ"K, 2006, Ä °lkà ¶Ãƒâ€žÃ… ¸retim ÇaÄÅ ¸Ãƒâ€žÃ‚ ±ndaki ÇocuklarÄ ±n Televizyon Ä °zleme AlÄ ±Ãƒâ€¦Ã… ¸kanlÄ ±klarÄ ± Kamuoyu AraÃ…Å ¸tÄ ±rmasÄ ±, Istanbul) THE IMPACT CARTOON VIOLENCE HAS ON CHILDREN Cartoon violence is an issue which recently has been growing in importance. Now a days it is extremely difficult to find a TV channel that is 100% children friendly. Most channels have children programming mixed with commercials or movies previews that are completely inappropriate for children. Cartoon programmes should not be aired whole day long as this would have a negative impact on the kids demeanor. Parents cannot watch their children every minute of the day and it only takes a second for them to change channels. Children will try to mimic anything they see or hear and cartoon violence is no exception.    Children should be given an option to watch only child friendly cartoons . EFFECTS OF CARTOONS ON CHILDREN Todays children have become much more interested in television programmes and cartoons over many years and it has become a major action to some lives. Distinctively, children begin watching cartoons on television at an early age of one, and by the age two or three children become most enthusiastic viewers. This has become a problem because too many children are watching too much television channels and the shows that they are watching (even if they are cartoons) have become violent and addictive. Marketing of cartoons has become overpowering in all around the world and so has the subliminal messaging. The main strategy is targeted toward the children to cause them to want to view the cartoons on a regular basis, but the subliminal messaging is for the adults to target them into enjoying the cartoons. This is unfortunate because children watch the cartoons on the television and they see material that is not appropriate for their age group. The children who watch too much cartoons on television are more likely to have mental and emotional problems, along with brain and eye injuries and unexpectedly the risk of a physical problem incr eases. Mental and Psychological Effects of Childrens Cartoons: From the time children start school to the time that they graduate they are averaged to spend around 13,000 hours in school. This may seem like an awful lot of hours to attend school unless it is compared to the hours a child watches television, which is nearly 18,000 hours (from the time school is started to the time of graduation). This comparison is an outrage because of the amount of television that is watched by a child will have an effect on their brain, emotions and their sense to feel pain. In a 2000 report on adolescent violence it was stated that more aggressive behavior in a young childs life is caused by frequently watched entertainment that incorporates violence in it. This has become a public health issue and because of the research findings; the American Psychological Association passed a resolution in February of 1985, informing broadcasters and the public about the dangers violence on the television has on children. Three major effects have been proven by psychologic al research caused by children seeing violence on television. These are child may become less sensitive to the pain and suffering of others children who watch violence do not fear violence nor are they bothered by violence in general and the children are more likely to become aggressive or use harmful actions towards others. When we are born we have the capacity for motivation, experience, and training, and because of this our minds are very impressionable. Therefore, our brains development is a dynamic mix of nature and nurture, so it is important to choose a healthy environment for all children. This means cartoons with violence will be unhealthy for a child because in general, being interactive with any environment enhances the development of a successful brain. As a result, a tremendous amount of childhood involvement with electronic media can limit social interaction and may obstruct the development of a brains social systems. IMPACT ON THE BRAIN AND EYES: An episode of the Japanese cartoon Pocket Monster which was later renamed Pokà ©mon for international distribution drew worldwide attention after multiple cases of children suffering seizures after watching the episode were reported .Parents began to wonder how the cartoons which their children watched affected their mental development. While no former study specifically relating to cartoons has taken place, multiple studies over the years have charted the impact of television on the minds and eyes of developing children. Most eye specialists agree that watching television is not a danger to the eyes, as long as children watch in the right conditions. However the room should not be pitch black, and children should not sit closer than five feet away from the screen. Sitting in a dark room or closer than five feet will not damage the eyes, but will result in eye fatigue. As for the brain, there is scientific evidence that too much cartoon viewing can be detrimental to children. According to a study it was revealed that children who watched on an average three to four hours of television daily had a greater risk of developing attention deficit disorder than children who did not watch television. While no specific program is directly responsible, it is speculated that the speed of the images displayed could affect childrens brains. A question arises whether watching television give young children seizures. According to a study it was found most children who suffered seizures from the December 1997 episode of Pocket Monsters had epilepsy, or some other underlying condition that would have caused development of seizures, regardless of whether or not they saw that program. INCREASED RISK IN CHILD SAFETY Today in many childrens cartoons you see cartoon characters jumping, diving, and falling from very high heights, then landing without being harmed. Parents seem to be happy with this as along as the cartoon doesnt promote sex or any kind of violence. On every episode of Loony Tunes    a short clip of Wile E. Coyote trying to catch the Road Runner is mostly shown. And in every clip Wile E. Coyote in some shape or form seems to fall off a cliff or simple have one of his inventions back fire and cause a mass explosion. Yet, he manages to collect his teeth, dust him self off and get up for another attempt to catch the Road Runner. Another example of this sort of cartoon would have to be Bugs Bunny and Elmer Fudd. In these cartoons it always seems to be rabbit hunting season and Elmer Fudd can never seem to shoot that dang ol rabbit. When he tries, Bugs usually finds a way to either bend the gun to aim at Elmer or to plug it up with some kind of object. But, either way the guns always fire into Elmers face. These sorts of cartoons are displaying false sense of reality upon children. Being able to fall off a tall cliff or being shot with a gun in the face and walking from these incidents with barely a scratch. At a young age, this false sense of reality can really affect them. It has been proving that children on average watch 4 hours or television a day. This false sense of reality for every hour of TV viewed per day, the risk of injury rises proportionally.    A child growing looks up to and would want to be like the super heroes in the cartoons. Thats why the false sense of reality that cartoons show encourage children to try things that they see their favorite super hero do. In some cases TV has also been linked to causing seizures. The cartoons children are watching dont show sex or violence doesnt mean that they are innocent. Because of this false sense of reality children at a young age cant tell the difference between cartoons and realism. TVS EFFECT ON CHILDRENS BEHAVIOR : Children who view cartoon shows in which violence is very realistic, frequently repeated or unpunished, are more likely to imitate what they see. This speaks to the impressionable mindsets of young children, who are still learning control of their minds and bodies, and are likely to mimic what they see, as it seems quite normal to them. A need arises for parents to keep a close eye on what their children watch. They must be there to explain that the cartoon character or actor that was shot has not been harmed, but would actually be seriously injured, or die in real life. They should also work to tell their children that violent behavior is not the best course of action to resolve a conflict. Young children are very impressionable. Higher levels of television viewing correlate with lowered academic performance, especially reading scores. This may be because television substitutes for reading practice, partially because the compellingly visual nature of the stimulus blocks development of left-hemisphere language circuitry. A young brain manipulated by jazzy visual effects cannot divide attention to listen carefully to language. TV is a very quick medium. Messages are shot at the viewer as if by an automatic rifle. Their minds must be equally as quick to interpret the messages, and with such a two-minute mind, many messages are misinterpreted, or confused. When the child becomes used to receiving information at so fast a rate, they lose interest in information that is more detailed and methodical, such as the information received in day-to-day schooling. Television certainly does affect the kids, who find themselves mesmerized by the bright flashing objects, and rapid assault of messages. Auditory Subliminal Messaging in Childrens Cartoons The lessons that the media conveys to those parts of the mind without conscious perception through the cartoons that people watch, are referred to as subliminal messages. When children watch cartoons, they always pay attention to what is being said.    In a childs subconscious mind, he or she is exposed to auditory subliminal messages that they may never discover, but they will eventually become a part of their lives.    Not all auditory subliminal messaging is negative.    However, most of these messages have a negative effect on children.    The interesting thing about the situation is that these messages are most common in popular cartoons. SpongeBob Squarepants has been on the air since 1999 on Nickelodeon.    Today, it still remains popular and new episodes are still being created.    It is now 2004 and people are speaking out against the messages that they found hidden in a number of episodes.    The main allegation against SpongeBob Squarepants is its use of metaphors in place of profanity.    When he is disappointed, SpongeBob will often yell out Tartar Sauce.    To an adult ear, that phrase may sound like it is intended to represent a curse word. When parents choose what cartoons to let their children watch, they want to make sure that these cartoons are appropriate for general audiences People who create popular cartoons are careful to not allow any vulgar content to be incorporated into their cartoons.    However, every cartoon cant be made perfectly safe for viewing by children and some of the verbal content may be mistaken for auditory subliminal messages. Marketing Practices of Companies that produce Childrens Cartoons: Children are no longer viewed as vulnerable human beings that need to be nurtured. Nowadays, companies are increasingly viewing kids through an economic lens.    This is because children are easy to take advantage of. A child will see an item that they want and will throw a complete tantrum until their parents give up and purchase it. This is a marketing companys dream come true.    Marketing Companies can open up emotional vulnerabilities, and its very easy to do with kids because they are emotionally vulnerable. Cartoon companies are the most common companies that are tapping into this new trend. It is literally impossible to walk into any store today and not see any licensed cartoon merchandise. From playing cards to toothpaste, these companies have covered every angle possible. By doing this it makes it impossible for a child to walk into a store and not want a specific item. Cartoon companies are also known to advertise their object in between television shows. The commercials are designed to have the child infatuated with the object and wanting it as soon as possible. With such devises these companies are using today, it is quite understandable why these companies bring in billions of dollars a year. To conclude with animated cartoon pictures are targeted mainly towards children. They can have a positive as well as negative influence on children depending upon the theme and the content. The animated pictures contain a wide array of content matter and messages that may influence children in many different ways. There are some cartoons that are neutral and purely meant for entertainment, some are educational but some are violent to the core.          Looking    at the good side of cartoon pictures, they are fun, entertaining and a good way to rewind oneself. Moreover, some of them even have a positive influence on kids. In the year 2005, Sesame Street, the educational puppet cartoon series, launched its Healthy Habits for Life series. This was televised with an aim to encourage young kids to lead more dynamic and nutritious lifestyles. Healthy Habits For Life featured Wyclef Jean, the rapper, singing and applauding the benefits of fruits and veggies. The puppets and animated pictures in Sesame Street were an instant hit amongst children since the time it was first televised in 1969. Many parents insisted that their kids remembered each and every word that was taught on Sesame Street.             There are many other animated cartoon pictures that inspire kids to adopt healthy habits. Popeye, the sailor man, who gobbles on spinach every time he faces a difficulty. This cartoon character actually inspired many toddlers to eat spinach. Keeping in view the positive influence that cartoons have, teachers started teaching kids through cartoons. They used cartoon character drawings to teach several subjects.Cartoon characters inspired them to study the subjects with       a deeper insight Children also have a tendency to consider some or the other cartoon character as their super hero. It is alright till the time the animated cartoon super hero they adore are cute and cuddly like baby looney tunes, sharp and funny like Tom an Jerry or cute and wacky like The Powerpuff girls However, they may become aggressive and snappy if they imagine picturing a violent cartoon character as their idol. The drawings of cartoon as stated earlier may have a positive as well as a negative influence. The images and storyline can have a enormous negative affect on kids because the violence and fury is honored without aftermaths, is extolled and idealized. Such violent cartoons should be avoided at all costs. The good news is that there are many cartoons that are simply made for pure entertainment, like Tom and Jerry, Yogi Bear, Mickey Mouse or even SpongeBob SquarePants, to name a few. Animated cartoon pictures are meant to entertain. It is more than acceptable if the kids learn a worthwhile lesson from them and are positively influenced.

The Role of Action in the Development of Ethical Certainties :: Psychology Psychological Essays

The Role of Action in the Development of Ethical Certainties In any conscient human action it is always given a motive which leads us to act with one orientation instead of another. This is what, in a certain sense, allows us to say that we choose what we want or what fulfils our expectations in terms of the limits of the given circumstances. There is always the search for a benefit related to what we consider preferable, and this is so called delimited by what it signifies for us. In the end, it has an origin that supports our elections, and give the basis to have reasons for justifying these elections. This line of reflection has to be of use not only to understand the meaning of our actions in order to satisfy our current necessities, but it can also help to clarify the scope and content of the ethical discourse. That is, we orient our behavior on the basis of certain convictions we take for granted, which, in principle, we cannot ignore if maybe we want to make decisions showing our ethical preferences. An exhaustive analysis of our behavior will have as a result a final point beyond which we cannot go. In a certain sense, we can give reasons for any of our acts, that is, we can justify why we act that way instead of another; we can explain the motives which, from the ethical point of view, lead us to orient our decisions in one sense or another. Nevertheless, if the analysis is rigorous enough, we will reach some propositions the justification of which will not be possible; rather, they are the foundations for any justification. To justify a decision means that one has reasons to specify why he/she did so. Why he/she preferred doing this instead of any other possibility. The end we reach in the analysis of our behavior is a sort of rocky floor beyond which it is senseless going on. This rocky floor is the basic certainties on which our conduct is structured and grounded. Then, we could ask ourselves about why we call them certainties. It is obvious that to act we need to assume — or take for granted — something to depart from. Their central character resides precisely in that we cannot negate such certainties we assume, given the peculiar relation of them with the rest of our behavior.

Industrial Engineering :: Engineer Engineering Essays

Industrial Engineering What is industrial engineering? The field of industrial engineering has had many definitions given to it. Most of the definitions include all of the same elements stated in slightly different ways. For example the Accreditation Board for Engineering and Technology (ABET) defines industrial engineering as the profession in which a knowledge of the mathematical and natural sciences gained by study, experience and practice is applied with judgment to develop ways to utilize economically, the materials and forces of nature for the benefit of mankind. [1] The American Institute of Industrial Engineers (AIIE) defines industrial engineering as concerned with the design, improvement and installation of integrated systems of people, materials, equipment and energy. It draws upon specialized knowledge and skill in the mathematical, physical and social sciences together with the principles and methods of engineering analysis and design to specify, predict and evaluate the results to be obtained from such systems. [1] Both definitions describe industrial engineering as a broad field concerned with integrating all the different aspects in a service or production environment. Part of being an industrial engineer is learning how to balance changes. History The origins of industrial engineering can be traced back to many different sources. Fredrick Winslow Taylor is most often considered as the father of industrial engineering even though all his ideas where not original. Some of the preceding influences may have been Adam Smith's treatise The Wealth of Nations, published in 1776, Thomas Malthus’s Essay on Population, published in 1798, David Ricardo’s Principles of Political Economy and Taxation, published in 1817, and John Stuart Mill’s Principles of Political Economy, published in 1848. [1] All of these works provided Classical Liberal explanations for the successes and limitations of the Industrial Revolution. Adam Smith was an economist as were most of his contemporaries at the time. "Economic Science" is the phrase to describe this field in England prior to American industrialization. The amount of influence this literature had on Taylor is unknown. Another major contributor to the field and precursor to Taylor was Charles W. Babbage. Babbage was mathematics professor at Cambridge University. One of his major contributions to the field was his book On the Economy of Machinery and Manufacturers in 1832. In this book he discusses many different topics dealing with manufacturing, a few of which will be extremely familiar to an IE. Babbage discusses the idea of the learning curve, the division of task and how learning is affected, and the effect of learning on the generation of waste.

Destiny in Madame Bovary :: Madame Bovary Essays

Destiny in Madame Bovary      Ã‚   Destiny: the seemingly inevitable succession of events.1   Is this definition true, or do we, as people in real life or characters in novels, control our own destiny? Gustave Flaubert's Madame Bovary exemplifies how we hold destiny in our own hands, molding it with the actions we take and the choices we make. Flaubert uses Emma Bovary, the main character of his novel, to demonstrate this. Throughout her life, Emma makes many decisions, each one of them affecting her fate and by analyzing these decisions one could see from the beginning that Emma is destined to suffer. However, one can also pinpoint such decisions making events as her marriage, her daughter's birth, her adulterous relationship with Leon and her taking the poison, as times when, if she had made a different decision, her life would not have ended as tragically.      Ã‚  Ã‚  Ã‚  Ã‚   When we first meet Emma, the future Madame Bovary, we perceive her as being a woman who is refined perhaps a bit more than the average peasant girl living on a farm. We conclude this because she attended a boarding school where she was taught "dancing, geography, needlework and piano." (p.15) Charles, on the other hand, gives her more credit than she deserves. He regards her as well very educated, sophisticated, sensitive and loving, with the last characteristic being the one she lacks most. Soon after Emma marries Charles we see her unhappiness, and we are faced with a dilemma, why did she marry him? There are numerous possible answers to this, but the end conclusion is the same: if she had not married him it would have been better for both of them. Emma would not have been so miserable and depressed throughout her life and Charles would have found someone who would return his love and who would appreciate him. Throughout the novel Emma never expresses her appreciation for her husband. On the contrary, she often expresses her loathing for him - "Charles never seemed so disagreeable to her, his fingers never seemed so blunt, his mind so dull of his manners so crude--." (p.161)      Ã‚  Ã‚  Ã‚  Ã‚   However, Emma and Charles were married. An uneventful year passed and Emma reached yet another fork in the road of life - should she have a baby now,

Alexander Shulgin

Ever sense my freshman year in high school, I have always expressed extreme interest in biochemistry and pharmacology. I believe this is because in the past, I have been prescribed many different antidepressant and ADHD medications. I was always very curious as to how these psychoactive medications worked. I would look them up and read all about the different types of antidepressants and how they worked. From selective serotonin reuptake inhibitors (SSRl's) to Norepinephrine- dopamine reuptake inhibitors (NDRl's).My fascination with different medications and ow they worked brought me to many different famous biochemists and chemical engineers, but there was one man who always stood out to me. A â€Å"rogue chemist,† named Alexander Shulgin. Sasha, as his friends call him, is widely famous for his discovery of over 230 different psychedelic drugs varying from the 2C family, DOX family, and various other phenethylamines & tryptamines. Even with such a gargantuan amount of accomp lishments, Shulgin is most famous for rediscovering and resynthesizing methylenedioxymethamphetamine, or as it is most commonly recognized as, MDMA.MDMA is a semi-synthetic drug first discovered some time before 1912. A german pharmaceutical company called Merck first discovered and patented this compound while searching for a medication that would stop bleeding. They never tested it orally, and therefore never found a real purpose for it. Decades later, on September 8, 1976, Sasha synthesized MDMA. Two years later, the first human study was published by Sasha and another chemist by the name of Dave Nichols. They described the effects as â€Å"an easily controlled altered state of consciousness with emotional and sensual overtones. When Sasha discovered its effects after ingestion, he introduced this compound to many psychiatrists, in order for them to allow patients to ingest a small dosage in order to help them speak more freely. The psychiatrists were so impressed by the effects of using MDMA in psychotherapy that they would speak to other colleagues. Word spread very quickly, and many people were astounded by how well it worked. Many patients were reported to have said that one session with an administered dosage of MDMA felt like years of therapy.As word got out about a drug that gave you empathy and self-acceptance, use of MDMA slowly became more public. Companies were mass producing this substance and selling it legally due to the fact that if users took a higher dosage, they would feel vast amounts of euphoria. As more reports of MDMA abuse were put in media, the DEA decided to schedule MDMA in the schedule one category. This means they had to prove that MDMA had a high potential for abuse while having no medicinal benefits.Many therapists challenged this idea, and after years of debate, MDMA was scheduled. I can only imagine how upset Shulgin could have been. He had found what was called â€Å"penicillin for the soul. † He had Just discovered a miracle drug capable of llowing a different outlook on life. It allowed patients to open up not only to others, but to themselves. He had heard so many reports from patients exclaiming how this therapy nad changed their lives and allowed them to diagnose their issues and even solve them.It is commonly said that MDMA could still be legal to this day if it had not been for the rave movement and ignorance of others. Sasha has not been shy about letting others know that he is very upset with the outcome of such a powerful medication, and for good reason. He has worked with the Drug Enforcement Administration many times and has eceived many awards for his work. In fact, in order to carry out consulting work with the DEA, Shulgin obtained a DEA Schedule I license for an analytical laboratory, which allowed him to possess and synthesize any illicit drug.Sasha set up a chemical synthesis laboratory in a small building behind his house, which he uses to synthesize and test the effects of p sychoactive drugs to this day. His laboratory is littered with Jars and Jars of various compounds with their chemical structure drawn on them, which he calls his dirty pictures. Over the course of this time, he has written nd recorded the synthesis of these various compounds in two different books titled PIHKAL (Phenethylamines I Have Known and Loved) and TIHKAL (Tryptamines I Have Known and Loved). He is working on his last book now.Even with his many accomplishments, Shulgin is in no way rich. His only source of income continues to be from the books he has published. He has never sold any of his substances or withheld information on how to synthesize certain compounds. His creations have only made their way to the streets through chemists in China who read through his books and notes and create these compounds in their laboratories o then export to the United States in a completely legal manner, as these drugs are almost completely unheard of and unclassified.As Sasha gets older, he suffers from many different ailments, and has no way to pay for them except through donations, which he has only recently started to accept. He lives a quiet, modest life with his wife and he refuses to conduct any more interviews. I understand why many people consider drugs a taboo subject. I am sure some people may even consider it inappropriate to discuss in a high school classroom, but l, Just like Alexander Shulgin and many others, find extreme interest in psychoactive ompounds and how they can affect our world.Without the study of the more extreme side effects of compounds, how we can expect to progress in our world of modern medicine? Just because a chemical can be abused, does not mean that we should probihibit not Just the possession of said compound, but also the study of it. We live in a world of fear and ignorance, and if we do not fght it, we will never progress. If Sasha has taught me anything, it is to fight for what I believe is morally correct, and I advise you a ll to do the same. Long live Alexander Shulgin and his dirty pictures.